The news about the acquisition of Trulia by Zillow seems to have increased focus on Realtor.com’s ad campaign emphasizing the importance of data accuracy to the consumer
Category: Syndication
Earth Shattering News From Inman Connect!
I enjoy going to the Inman Real Estate Connect conferences. They are wonderful networking opportunities, and they form a wonderful stage for the stories in Inman news that week. Sadly, for the first time in many years, doe to the…
Rankings, Reviews and Ratings, Oh My!
The conversation began by the AgentMatch controversy continues, at a far slower pace since the program was hauled back in for review, but the issue still seems to be confusing to a number of people, including some very smart folks who consult with and to the real estate industry. It seems there is a lack of distinction in the conversations about Reviews, Ratings, and Rankings.
2014 Predictions From a Broken Crystal Ball
Trying to predict the future is like trying to drive down a country road at night with no lights while looking out the back window.- Peter Drucker New Year celebrations are arbitrary. We celebrate all over the world, following celebrations…
Why Telling Google Who the Author is Shouldn’t Be Difficult for the MLS
Life is really simple, but we insist on making it complicated. – Confucious Two days ago, I wrote a blog post about the MLS using Author and Canonical tags to increase the SEO of their member’s sites with Google.The concept is simple,…
Why the MLS Needs to Tell Google Who Owns the Listing
As I and countless others have written here and elsewhere, real estate companies are no longer the “keepers of the gate” when it comes to consumers and property data. According to Google however, in the ZMOT (Zero Moment of Truth)…
Sex, Lies and the MLS – Why Nobody Does it Better
I spent much of my time as a real estate agent working for a small real estate office operated by a would-be never-was attorney who never built a large real estate operation, but had a great deal of real estate…
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