Maybe it’s the summer heat, but after reading a recent article on Inman.com entitled “Let’s get rid of the MLS”, I just felt like hitting my head against the wall to relieve the frustration the article generated. – Here’s my response
Tag: MLS
Zillow, Trulia, Realtor.com and Unwanted Fish Parts
The news about the acquisition of Trulia by Zillow seems to have increased focus on Realtor.com’s ad campaign emphasizing the importance of data accuracy to the consumer
Coming Soon – Much Ado About Nothing
Zillow is an advertising portal hell bent on being in front of the consumer’s eyes 24/7. They are headline grabbers and media manipulators of the first water – and I say that with some admiration because they are so darn good at it. Everything that Zillow does is about getting the consumer to visit them – a sensible and practical goal since that traffic is what they want to capture, package and sell to the industry.
Are Discount Real Estate Brokers the Wave of the Future?
See more on Know Your Meme A little while back Michael McClure started a conversation on in his “Raise The Bar” Facebook group asking “Does the “discount brokerage model” have a future in real estate? Has its time already come…
It’s All About the Money
Pocket listings are still generating a lot of conversation and activity in the marketplace as inventory shortages seem to be appearing all over the country.
Is That a Listing in Your Pocket or Are You Just Glad to See me?
As the real estate market has heated up, the topic of pocket listings has become a focus for many agents and brokers around the country.
“Pocket” or “off-market” listings aren’t really a new phenomenon; in every real estate market where listings are scarce, there have always been real estate agents who saw opportunities to increase their income by offering limited exposure marketing programs to sellers.
What You Need to Know About NAR, the MLS, and Public Facing Websites
The Multiple Listing Issues and Policy Committee worked diligently and efficiently at the Mid-Year meetings on recommendations made by the MLS Technology & Emerging Issues Advisory Board, who had in turn been working since last November on a revision to the categorization of services provided by Multiple Listing Services.
Why Telling Google Who the Author is Shouldn’t Be Difficult for the MLS
Life is really simple, but we insist on making it complicated. – Confucious Two days ago, I wrote a blog post about the MLS using Author and Canonical tags to increase the SEO of their member’s sites with Google.The concept is simple,…
Why the MLS Needs to Tell Google Who Owns the Listing
As I and countless others have written here and elsewhere, real estate companies are no longer the “keepers of the gate” when it comes to consumers and property data. According to Google however, in the ZMOT (Zero Moment of Truth)…
Sex, Lies and the MLS – Why Nobody Does it Better
I spent much of my time as a real estate agent working for a small real estate office operated by a would-be never-was attorney who never built a large real estate operation, but had a great deal of real estate…
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