Back in the stone age (around 2006) social media platforms were new and exciting and exploding into the awareness of individuals and business communities alike. Now, 10 years later, Facebook, LinkedIn, and Twitter have become a ubiquitous part of marketing, and an extension to broadcast media like newspapers, TV, and radio stations as people send in crowd-sourced material, and entertainers and personalities use these platforms as extensions of their shows. But even with large corporations co-opting the conversation in some instances, the magic of social platforms is still best found in the conversations that we have and the real relationships we establish online.
Tag: FACEBOOK
Zillow, Trulia, Realtor.com and Unwanted Fish Parts
The news about the acquisition of Trulia by Zillow seems to have increased focus on Realtor.com’s ad campaign emphasizing the importance of data accuracy to the consumer
2014 Predictions From a Broken Crystal Ball
Trying to predict the future is like trying to drive down a country road at night with no lights while looking out the back window.- Peter Drucker New Year celebrations are arbitrary. We celebrate all over the world, following celebrations…
The End of the Real Estate Agent
I would bet that if your son or daughter came home from school crying because someone criticized them, you would probably tell them that they shouldn’t be concerned. You might tell them that their value is in what they do…
Sex, Lies and the MLS – Why Nobody Does it Better
I spent much of my time as a real estate agent working for a small real estate office operated by a would-be never-was attorney who never built a large real estate operation, but had a great deal of real estate…
Your Web Site Sucks – And Your Mother Dresses You Funny
There are a couple of really contentious Facebook Groups that I probably shouldn’t waste time on. But then again, I probably shouldn’t waste time watching the Real Housewives of Orange County or New Jersey either, so I’ll just chalk them…
Chicken Little and the Future of Real Estate
Foxy Loxy : “This is the Voice of Doom speaking! Special bulletin! Flash! The sky is falling! A piece of it just hit you on the head! Now be calm. Don’t get panicky. Run for your life!” – Chicken Little…
Houses Don’t Sell Themselves – Ever!
Ever hear the phrase “the house sold itself”? I think its nonsense – salespeople sell houses, they don’t sell themselves. Ever. And buyers are far better off because they do.
Leads Are for Closers
These are the new leads. These are the Glengarry leads. And to you they’re gold, and you don’t get them. Why? Because to give them to you would be throwing them away. They’re for closers. – GlenGarry Glen Ross People…
Is Your Marketing Relevant?
Image by SAN_DRINO via Flickr I’m a fan of silly things – they usually make me smile , but sometimes I end up just scratching my head and wondering why people do silly things when they don’t intend to. And…
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