Zillow is an advertising portal hell bent on being in front of the consumer’s eyes 24/7. They are headline grabbers and media manipulators of the first water – and I say that with some admiration because they are so darn good at it. Everything that Zillow does is about getting the consumer to visit them – a sensible and practical goal since that traffic is what they want to capture, package and sell to the industry.
Tag: Foreclosure
Is Your Moral Compass Broken?
I’m in San Francisco for the third ReBarCamp. As a result I got to hang out this weekend with my friend and partner Ginger Wilcox, and spend time with her children and my friends Todd Carpenter and Andy Kaufman. While…
Why Salespeople Make Me Hate Them
In a recent search, I noticed a post by another brokerage firm about a relationship with RealtyTrac that was promulgated by their national franchise. . It reminded me why I hate salespeople sometimes. This post would indicate to a real…
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