Life is really simple, but we insist on making it complicated. – Confucious Two days ago, I wrote a blog post about the MLS using Author and Canonical tags to increase the SEO of their member’s sites with Google.The concept is simple,…
Tag: IDX
Why the MLS Needs to Tell Google Who Owns the Listing
As I and countless others have written here and elsewhere, real estate companies are no longer the “keepers of the gate” when it comes to consumers and property data. According to Google however, in the ZMOT (Zero Moment of Truth)…
Sex, Lies and the MLS – Why Nobody Does it Better
I spent much of my time as a real estate agent working for a small real estate office operated by a would-be never-was attorney who never built a large real estate operation, but had a great deal of real estate…
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